Pitch — The Subtitle Explained

Disinfolklore describes a type of emotion-moving propaganda that uses stories / tales / memes as a strategic means of manipulating its consumers, through inducing fear.

At its simplest, Disinfolklore is a device through which linguistic, audible, or visual memes transform the intentions / motivations / attitudes of its consumers.

The precise ways in which Disinfolklore’s designers reorientate our intentions can be controlled using strategies such as Coercive or Reflexive Control.

Source: Tier 1C: Pitch Counter Disinfolklore ~ Controlling War Magic

The pitch document — how the author introduces Disinfolklore as emotion-moving propaganda


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