How Weaponised Archetypes Work

When the same archetypes and archetypal structures are immanent in “news” or opinion about international affairs, that we might be consuming purposely constructed Disinfolklore might never occur to us.

Yet, in MAGA or Russian Disinfolklore galaxies stories are purposely wrought of archetypal elements whose effect is to alter our moods/attitudes/intentions/motivation. Faery Tale structures are so hardwired into the minds of Russia’s leadership and propagandists that they actually believe everything in the end will turn out just fine.

Source: Video Podcast: In the Faery Tale

Disinfolklore manipulates us (literally: ‘pulates’ (shakes) our ‘mana’) which is the well from which, according to Disinfolklore’s analytical framework, all our moods, motivations, attitudes and intentions flow.

Source: Disinfolklore Twelve Tools

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