Smelling Disinfolklore: The Signature Mana

With a concept of Mana we can take a multiplicity of vectors of suspected Russian information warfare activities and parse them into their elements. We understand that the Mana of Russian Disinfolklore includes Coercive Control; Misogyny; Justifying genocide; Accusation in a Mirror; and, above all, the desire to destroy the totality of the post World War Two settlement. The Mana of Ruschism is in any meme when such tropes promote the destruction of our right to participate in public decision making.

Source: Mana of Disinfolklore

In the Disinfolklore Domain of “Ukraine” we can quickly grasp what Russia’s Mens Rea (or Mana) feels like or looks like — it Smells Like Disinfolklore! Its Mana reeks of Coercive Control. Even when Russian Disinfolklore is masquerading as Ukrainian information, the Mana of Coercive Control is immanent in it. Russian state Disinfolklore projects into everyone else its own misogynistic and coercive control qualities. It cannot imagine that anyone else is different. Its lack of empathy is a signature we can use to detect its Mana in Disinfolklore.

Source: Case Study: What’s the Mana in the Meme

“It Smells Like Disinfolklore” — the Mana of Coercive Control is a signature scent. Even when the packaging changes, the energy inside is always the same: misogyny, genocide justification, destruction of the rules-based order.

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