Characters as Countries and Concepts

Let’s look at how scanning informational units / memes / trolls for immanent characters might help us better interpret manipulation techniques, in real time. We look for the Mana in the Meme (Tool 3). So today, the character of the Mana we’re hunting out in the data entering our mindstreams is what I designate as a “character.” An archetype.

In the Disinfolklore Analytical Method for parsing Disinformation, a “character” can correspond to a real person, fictional beings, countries. An archetype can be a reflection of how we truly view, say, women (as in the previous Putin and Donald examples), fictional animals (Russia archetyping as a ‘bear’ is a wolf in sheep’s clothing and a perfect example of a perennial character in Disinfolklore), and in fact any existent.

Source: Pattern Recognition: Perennial Characters

In Disinfolklore, “character” means more than a person. Countries, concepts, fictional animals — any existent can function as a character in a Disinfolklore meme. The Disinfolklore perspective helps focus our minds on “news” in the same manner we look at characters’ developments in a film or a novel. Disinfolklore, however, widens our understanding of what kinds of phenomena can animate a meme: it doesn’t have to be a real person. Russia archetypes as “the bear.” Archetyping Russia as a bear is a wolf in sheep’s clothing - see what I am doing there? I am appealing to folklore-like archetypes to demonstrate to you how Russia deceives through archetyping. I am counter-archetyping. That is counter Disinfolklore. This expanded definition of what constitutes a character is what makes archetypal literacy a universal detection method: once you see that Ukraine, NATO, ‘the West’ are all being cast as characters with archetypal personalities, you can decode the manipulation regardless of the domain. See Rearchetyping.


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