Disinfolklore
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FM Mission Statement

FM Mission Statement

FM Mission Statement

How Finding Manuland works on its readers: assembling a new archetype of history like an IKEA bed, through three pillars of cultural transformation.

Passages

Strong O E The IKEA Bed Metaphor -- Assembling a New Archetype Strong O C Three-Pillar Structure -- The Archetypes Episode

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  • Mar 31, 2026

    The IKEA Bed Metaphor -- Assembling a New Archetype

    Like assembling an IKEA bed -- you start with pieces that make no sense, and gradually a structure emerges.

    • Mar 31, 2026

      Three-Pillar Structure -- The Archetypes Episode

      Three components: communicating positive mana, the MN sound, and transforming mental archetypes.


      Disinfolklore

      The 12 Tool Way to decode and counter disinformation. Disinfolklore focusses on the folklore-like archetypes immanent in today's most manipulative memes.

      Framework

      • Origins
      • 12 Tools
      • Mechanisms
      • Learning Paths

      Explore

      • Collections
      • Archetypes
      • Cornerstone
      • Media

      More

      • Finding Manuland
      • Connect
      • Impact & Testimonials
      • Glossary
      • The Well

      © 2026 Stephen Scott Douglas. All rights reserved.

      Design & coding: Stephen Scott Douglas (Decoding Trolls) and Claude Code