Tag: manipulation

1 item with this tag.

Mar 31, 2026
What Is Mana? The Energy Concept at the Heart of Disinfolklore
Mana is the energy or intention inside every meme. From Proto-Indo-European *Meh₁n-ṓt (Moon) through Sanskrit manas to English manipulate. Understanding Mana transforms how we detect Disinfolklore.
- 10 min
- cornerstone
- mana
- etymology
- manipulation
- disinfolklore

The 12 Tool Way to decode and counter disinformation. Disinfolklore focusses on the folklore-like archetypes immanent in today's most manipulative memes.

Framework

Origins
12 Tools
Mechanisms
Learning Paths

Explore

Collections
Archetypes
Cornerstone
Media

More

Finding Manuland
Connect
Impact & Testimonials
Glossary
The Well

Design & coding: Stephen Scott Douglas (Decoding Trolls) and Claude Code

Tag: manipulation

What Is Mana? The Energy Concept at the Heart of Disinfolklore